· In The Social Life of Information. (HBS Press, ), John Seely Brown, Chief Scientist of Xerox Corporation and director of the Xerox Palo Alto Research Center (PARC), and Paul Duguid, a research specialist in Social and Cultural Studies in Education at the University of California, Berkeley, argue that instead of catapulting relentlessly forward on the back of new technologies, it's . John Seely Brown and Paul Dugu. For years pundits have predicted that information technology will obliterate everything, from supermarkets to business organizations to social life itself, but beaten down by info-glut, exasperated by computer crashes, and daunted by the dot com crash, individual users find it hard to get a fix on the true potential of the digital revolution/5. The Social Life of Information, John Seely Brown and Paul Duguid, Harvard Business School Press, February (translated into nine languages). Seeing Differently: Insights on Innovation, J.S. Brown (Ed.), Boston, MA: Harvard Business School Publishing,
John Seely Brown. John Seely Brown is the former Chief Scientist at Xerox and Director of its Palo Alto Research Center (PARC). He is currently Independent Cochair for Deloitte's Center for the Edge, advisor to the Provost at University of Southern California. He is coauthor of The Social Life of Information and other books. The Social Life of Information, John Seely Brown and Paul Duguid, Harvard Business School Press, February (translated into nine languages). Seeing Differently: Insights on Innovation, J.S. Brown (Ed.), Boston, MA: Harvard Business School Publishing, The Social Life of Information by John Seely Brown is a free NetGalley ebook that I read in early January. In its new edition, this book is written in declarative, descriptive stats, as well as scientific-minded examples and hypotheticals. However, the style is too much like a specialized journal article, since the concepts aren't unpacked.
John Seely Brown and Paul Duguid show us how to look beyond mere information to the social context that creates and gives meaning to it. Arguing elegantly for the important role that human sociability plays, even―perhaps especially―in the digital world, The Social Life of Information gives us an optimistic look beyond the simplicities of information and individuals. The Social Life of Information: Authors: John Seely Brown, Paul Duguid: Contributor: Harvard University. Graduate School of Business Administration: Edition: illustrated: Publisher: Harvard. Arguing elegantly for the important role that human sociability plays, even—perhaps especially—in the world of bits, The Social Life of Information gives us an optimistic look beyond the simplicities of information and individuals. It shows how a better understanding of the contribution that communities, organizations, and institutions make to learning, working and innovating can lead to the richest possible use of technology in our work and everyday lives.
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